In a world where intensive commercial farming is taking its toll on the planet, The Small Herd stands out as a beacon of sustainability and quality, right in the heart of London.

Nestled within its walls is Stella’s — a whole-carcass butchery that not only supports British farming but also champions regenerative practices for a healthier environment. We thought we’d take a look.

Local farmers that supply this butcher typically maintain small herds for private consumption or land grazing, providing the butchery with sustainable quantities of meat that cannot be found elsewhere, except perhaps on the farms themselves.

This approach contributes to carbon sequestration, as grazing animals naturally work the earth, returning carbon to the soil where it belongs.

By working closely with farmers who have small herds raised sustainably, they ensure their offerings are exclusive, reflecting the unique characteristics of each breed and region.

Beautiful. We’re here to champion that.

So, that’s the verdict: never underestimate the finest raw materials, local producers, creativity and good branding. The right ingredients for a bright future, we believe.